iNexxus
WORK
DIGITAL ADVERTISING & PAID MEDIA

Ads built to launch. A partner built to scale.

Strategy, creative, media buying and measurement in one team — from first idea to launch and scale.

PLAN MY CAMPAIGN →EXPLORE OUR APPROACH ↓

One idea, built for every placement.

Illustrative campaign concepts — not client results

01 — SOCIAL FEED · Facebook & Instagram
02 — VIDEO · YouTube
03 — SEARCH · Google Ads

What are digital advertising services?

Digital advertising services plan, create, buy and measure paid campaigns that reach customers on channels such as Google Ads, Facebook, Instagram and YouTube. iNexxus runs strategy, creative production, media buying and tracking as one engagement, tied to the landing pages and commercial goals that decide performance.

01WHAT WE DO

Two ways to start.

01

Launch your first campaign

We define the offer, buyer, channel, creative and test budget, then build tracking and a focused launch.

02

Improve what is already running

We audit wasted spend, creative fatigue, conversion friction and tracking. Keep what works, test what should change.

02HOW WE WORK

Idea to scale, in four steps.

  1. 01

    Idea

    Audience, offer, channel mix, budget split and success criteria.

    Roadmap & test plan

  2. 02

    Create

    Concepts, copy, static and video assets, campaign build and tracking.

    Launch-ready campaigns

  3. 03

    Launch

    Controlled tests reviewed on pacing, audience quality and conversion data.

    Findings & next decisions

  4. 04

    Scale

    Fresh creative, spend moved to qualified outcomes, new audiences and markets.

    Phased scaling plan

03PLATFORMS

Channels matched to how your customers buy.

You don't need to pick in advance. We recommend the mix after reviewing your offer, market and budget.

  • Google Ads

    Capture active search demand.

    Search, Shopping and remarketing, judged on qualified leads and sales.

  • Facebook & Instagram

    Spark discovery and build demand.

    Creative testing, prospecting and retargeting, judged on lead quality, CPA and revenue.

  • YouTube

    Explain the product and earn attention.

    Video for reach, views or conversions, judged on CPV, CPM and downstream signals.

Shopify

STORE INTEGRATION

The storefront we connect campaigns to — not an ad network. We align feeds, product pages, checkout and tracking.

Platform names identify channels only and do not imply partnership or certification.

04PERFORMANCE

Make every impression and view work harder.

We pursue the strongest CPV and CPM your market can support, then judge the campaign by the customers and commercial value it creates.

CPM —
Cost per 1,000 impressions. Measures reach efficiency.
CPV —
Cost per counted video view. Each platform defines a view differently.
CPA —
Cost per defined conversion, such as a lead or order.
ROAS —
Attributed revenue ÷ ad spend. Revenue, not profit.

CPV suits video-view goals and CPM suits reach; neither is a proxy for sales. Targets are set against your market and baseline, and results vary by offer, competition and conversion readiness.

05ACCOUNTABILITY

One partner. Clear accountability.

  • 01One plan for strategy, production and media.
  • 02Your approval before creative goes live or budgets change.
  • 03Media spend reported separately from our fees.
  • 04Ad accounts owned by you wherever feasible.
SEE OUR WORK →ABOUT INEXXUS →
CAMPAIGN BRIEF

Tell us what you want to sell. We'll map the next move.

Three short steps. We'll review the fit and reply with a recommended direction and scope.

  1. 01Your business
  2. 02Campaign goals
  3. 03Contact details

Step 1 of 3: Your business. Fields marked * are required.

Your business

Advertising experience *
06FAQS

Digital advertising — frequently asked questions.

Can you help if we've never run ads?

Yes. We start with your offer, buyer and website, recommend one or two channels and a test budget, set up tracking, and launch a focused first campaign so early spend produces clear learnings.

Which platform should we start with?

It depends on how your customers buy. Google Ads suits people already searching for what you sell. Facebook, Instagram and YouTube suit products people discover before they search. We recommend the mix after reviewing your offer, market and budget.

What budget do we need?

There is no single figure. Budget depends on your market, margins, sales cycle and the number of channels tested. If you are unsure, choose “Help me set a budget” in the brief and we will propose a test budget with a rationale.

Is ad spend included in agency fees?

No. Media spend is paid to the platforms and is reported separately from our service and production fees, so you can always see what went to media and what went to the work.

Can you improve existing campaigns?

Yes. We review account structure, search terms, audiences, creative fatigue, landing pages and tracking, keep what works, and set out a prioritised list of tests and changes.

Do you create ads and landing pages?

Yes. We produce concepts, copy, static and video assets, and landing-page recommendations, and can build or revise landing pages where the engagement includes it.

How do you measure success?

Against agreed business outcomes such as qualified leads, orders or revenue, supported by platform metrics like CPA, ROAS, CPM and CPV. Paid ads buy visibility now; SEO builds organic visibility over time, and the two work best together.

Can you guarantee the lowest CPM or CPV?

No one can offer a fixed universal guarantee, because auctions, audiences and seasons change. We agree targets with you, benchmark against comparable conditions and optimise toward meaningful outcomes, not the cheapest impression.

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