MEDIA POSITIONINGSPECIALIST PRACTICE
Earned Media & Public Relations.
Win tier-one editorial coverage across the publications and broadcast outlets that move buyers, regulators and capital.
OVERVIEW
iNexxus has placed clients in over seven thousand outlets across fourteen markets — Bloomberg, the Financial Times, Forbes, Vogue, Wired, the BBC, Le Monde, Nikkei. We treat earned media as a long-form asset with compounding value, not a metric to be reported on.
Our PR practice combines narrative development, journalist relationships built over fifteen years, and an editorial newsroom that briefs reporters in their format and on their deadline.
DELIVERABLES
What the engagement ships.
- 01Narrative development and editorial angles.
- 02Press materials, briefings and Q&A.
- 03Journalist outreach and relationship management.
- 04Embargo, exclusive and broadcast strategy.
- 05Coverage analysis and message tracking.
What an engagement is measured against.
- 01
Consistent placement in publications buyers already trust.
- 02
Earned coverage that reinforces sales and capital narratives.
- 03
A media position that survives a campaign cycle.
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